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What a chicken crisis can teach us about language


Chickens and communication don’t usually have a lot in common. But in recent weeks the KFC comms team has given a masterclass in how language can turn a crisis into an opportunity.…  ..

Infographic: 7 easy ways to sharpen your comms copy


As an internal communicator you’ll have a strong grasp of the fundamentals of good copy. 

Whether you’re writing for newsletters, magazines, events, emails or the intranet, you need to create copy that engages your reader from the first word to the last.  ..

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