So you’ve got an idea for an animation you just know will work brilliantly. You’ve got the storytelling spot on. And the images in your head are fighting to break free. There’s no way this won’t go down a storm…
We know that any form of communication requires careful planning and a defined strategy. As an internal comms pro, it’s down to you to take control with a considered, capable and methodical approach.
When it comes to developing a plan, and sharing it with others – whether that’s for a video or for an animation, you can bring life to those ideas and present them effectively using a storyboard.
What is a storyboard?
Why do you need a storyboard?
Storyboarding can also help to save on resources like money and time, making sure you don’t come across unexpected issues later down the line.
How do you create a storyboard?
There are different ways to create your storyboard but here are five suggested steps that will help the process unfold:
- Write your script. A rough outline will be enough to get things started.
- Build a moodboard - a collection of images, styles, fonts – anything that has inspired your story or the characters within it. This will provide a good base for your storyboard and will be something you can return to throughout the process to bring some clarity and consistency when you need it.
- Create simple thumbnail sketches of a basic concept and structure that answers the brief and works with your script. You don’t need to be an artist – stick figures will do fine! There are plenty of templates online that are free to download. Alternatively, you can use an app like this one from Canva and their professionally created templates. You can use their stock image library or upload your own.
- Note down a few words or lines from your script below each slide, describe any sound effects you need or transitions you’d like and jot down some detail about what’s happening alongside each picture.
- Include all relevant details – have a notes section at the end of your storyboard that pulls out key information and important points that need to be considered.
If you’d like to talk through your story plans we’d love to get involved. Turning raw ideas and information into something visually bold and brilliant is what we do best. Drop us a line, we’ll take a look at things, help you work through your storyboard, show you some examples or take it off your hands altogether!